Market research

Get going with inITova

Market Research with inITova

One-stop solution


With our experience in data collection and processing and by using the latest tracking technologies and audio recordings, we ensure full transparency in all projects.


We use technology to minimize human error. On top of that, we have experienced supervisors and expertly trained interviewers to ensure high quality standards throughout all steps of data collection.


inITova Platform is an up to date, state-of-the-art IT environment. Leading software and innovative solutions ensure maximum efficiency and availability.

Market research in a box

Flexible. Scalable. Reliable.


All modules are available On-Demand or as SaaS contract giving you flexible adjustment possibilities with additional modules and extensions.

Programming of questionnaires

Our programmers have intimate knowledge of the software and script questionnaires according to your wishes. We master all web technologies necessary for online surveys like HTML, CSS, JavaScript and Flash. We gladly install Conjoint, MaxDiff, Brand selection and implement multi-media content, automatic e-mailing for you.

Data management

We offer competent assistance in data processing in all crucial business areas. We provide highest quality standard by data validation, data cleaning, coding and recoding. We are familiar with various data formats like SPSS, Triple-S, ASCII and XLS.


Based on our extensive experience in close collaboration with market research and field service institutes we are very familiar with the coding of open answer questions in various languages. We provide a qualified project manager as direct contact to create a coding masterplan suiting your specific wishes. In our database we have an international pool of coders for example in the area of pharmaceuticals we have medicine students and skilled professionals at our disposal.


Analysis and processing of your data in an appealing presentation format – automated Power Point reports for live reporting, online dashboard, information portal, reporting tools and panel management. Complete integration of MS Office products, export and import with excel. Update complete series of tables with fresh data – live and at any time.


Our trainer/consultants have extensive user-experience with the software and know it inside out. We offer basic courses to pass on the fundamental user skills necessary for the implementation phase. For experienced users we offer special courses and workshops, which can be formed according to your requirements.


Our team and partner network entails professional interpreters, native speaker of various languages as well as journalists and web authors. Thus, you need interpretations to localize your website or for questionnaires, info mails, newsletter, advertising text or else then it is best to get in touch with us, inITova.









Survey software and methods

CATI – Virtual Call Center

inITova continues to support MR organizations setting up virtual call centers for CATI studies. The integrated SIP Provider allows world wide dialer phone calls and external suppliers have quick and easy access to projects with their login details.


mobile survey

CAPI – Mobile surveys

The mobile app for surveys with mobile devices works even offline. Easy, flexible and comprehensive with all features required for professional market research. Central management of all devices with project progress and productivity reports for your quality assurance.

CAWI – Online Surveys

Our platform provides full flexibility for web interviews. There are many possibilities to discover, for example custom design and gaming elements as well as multi-media integration, integration in your website, connection with rating portals and Facebook plug-in.

online umfrage